Y-3 AUTUMN/WINTER 2010-11

adidas Y-3 Autumn/Winter 2010-11 Collection makes its appearance with this beautiful enigmatic black & white video.

Teamgeist - Internet Game by Adidas

Germany’s national football team walks to the locker room and the players get to wear their uniforms before they enter the field. Yet, in some magical way, they turn into white shadows with their jersey number written on their faces, as their only piece of identity. This is the story behind the new web game [...]

Adidas Originals – “The Street Where Originality Lives” Commercial

Athletes, musicians, skaters, artists, entertainers and simple party people all come together in a vast street party to celebrate their colors, their style and their originality together with Adidas. Snoop Dogg, Oasis, Agyness Deyn and other celebrities that we could never imagine in the same set star in the latest video from Adidas’ Spring/Summer 2010 [...]

Sneakerness

Sneakerness is only one year old but in its short life has swiftly become one of Europe’s most significant mobile sneakers festivals. Τhe festival took place in a large (soon to be demolished) exhibition space in Vienna and is now set to tour Zurich, Cologne, Warsaw and Amsterdam.

It was the first festival of its kind [...]

Jeremy Scott for Αdidas Originals by Originals ‘Pop Up’ Store at No6 Newburgh Street, London

The Adidas ‘ObyO’ project is in its second season with the assistance of designer Jeremy Scott this fall for the AW09 collection. Jeremy Scott recently showed his very first personal collection at London Fashion Week this year so Adidas has lent their boutique space in London for an exclusive Jeremy Scott for ObyO Pop Up [...]

STELLA & ADIDAS: STYLE MEETS PERFORMANCE

Caroline Wozniacki, renowned tennis champion is presenting at the US OPEN the new Stella McCartney collection for fall 2009 brought to you by Adidas. Wozniacki has conquered the 9th place at the Sony Ericsson WTA Tour and will perform in the new pieces from the collection at all her tournaments starting with the [...]

OZON Interview: Jeremy Scott

Adidas Originals by Originals stands for a very special cooperation with truly “original” partners who share the same values of the brand and present them in their very own way to an international lifestyle audience. One of those partners is fashion designer Jeremy Scott known for his leopard track suits, winged shoes, sporty tuxedos; we [...]